Things to be Thankful for: Advantages of Professional Peer Support in UX Research Thanksgiving is a time to reflect on all the things we are… Read More »Professional Peer Support in UX Research
As staples of nearly all research conducted today, many people think they know about the differences between qualitative (qual) and quantitative (quant) testing. However, in… Read More »Qualitative vs Quantitative in UX Tests
Understanding what democratizing user research means is not as simple as searching for the definition online, or asking a colleague for a quick summary. In… Read More »Democratized User Research: Good or Bad?
As a UX researcher or designer, it’s important to have a clear understanding of your target customer before beginning a remote UX study. This helps… Read More »Defining Target Customer for UX Testing
Maybe you stumbled across this page by accident, in which case I argue that your so-called accident is actually fate and you should really consider incorporating UX research to improve your products (if applicable), your services (if applicable), or better yet, your overall life.
Given the current world health and associated economic crisis, Userlytics ran a qualitative moderated (“Live Conversations”) user experience study with participants in the US to determine how respondents’ online shopping behavior has changed as a result of the pandemic.